Mathieu Binoche

Conseil en développement digital

Outils / organisation / stratégies - Marketing & Communication

Fonctionnalités

  • Stratégie de communication

  • Outils de marketing

  • Site web, application & interfaces

  • Réseaux sociaux & visibilité

  • Base de données

  • CRM

Expériences utilisateur

Digital product manager @Galilée (2018 - Today)

  • Conception of business applications for Royal Canin, Bigmat, Cogetiq, Duo-Display & Sopedi.


Digital product manager @Groupe Pichet (2016 - 2018)

  • Creation of the customer online area, the intranet & the business tactile application.


Head of Digital / Music Stations @ Lagardère (2013 - 2015 )

  • Websites & applications improvement and monitoring (www.rfm.fr / www.virginradio.fr )

  • Social networks strategies

  • Team management (Designers, Editorials, Community Managers)


Digital communication @Aquapure France (2012 - 2013)

  • Website improvement

  • Social network strategy

Digital Development @ECV (2011 - 2012)

  • Website improvement

  • Social network strategy for the 5 schools and head office

  • CRM set up (Students, Alumni, professor, prospect) and lead strategy (Appointment, Mailing, mobile app for showroom)


Developing Plemi.com (2009 - 2011)


Stock management @Gap France (2007 - 2009)

  • Delivery & restocking Management

  • Stocks & Stores Organisation


Studying Mathematics @LaSorbonne (2000 - 2006)